Turning Cold Leads to Warm Conversations Using LinkedIn & Dynamics 365

Event Time

Originally Aired - Thursday, October 17 9:45 AM - 10:45 AM CT

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Event Location

Location: 214B


Session Details

Title: Turning Cold Leads to Warm Conversations Using LinkedIn & Dynamics 365

Session Description:

It can be hard to prospect for new clients while also running the business. But if you don't consistently add new opportunities to your pipeline, you risk running into a cash flow crisis down the road.

This session will help senior execs, senior salespeople and partners learn a simple strategy to consistently get meetings with your ideal prospects using LinkedIn or other cold outreach. AND, we’ll show you how to manage the process in Dynamics 365 Sales paired with Sales Navigator. 

Once you learn the model, you can replicate it with your sales team.

This session is taught by:
Brian Galicia - Global Partnership Leader @ Microsoft
Co-Author of "Navigating LinkedIn for Sales"
LinkedIn Top Voice

Candyce Edelen - CEO, PropelGrowth
Serial entrepreneur
Lead trainer of PropelGrowth Prospecting Accelerator
Top Sales Prospecting Voice on LinkedIn

What you'll take away:

  • A human-to-human way to prospect without spamming.
  • Brand-damaging traps to avoid
  • How to leverage Sales Navigator to speed up your process
  • A critical profile tweak to attract your ideal customer.
  • Simple steps to build awareness even if your network is tiny.
  • A proven approach to start conversations with cold leads.
  • Using SmartLinks in Sales Navigator to track what prospects are looking at
  • See examples of the type of integration use cases between Sales Navigator and Dynamics 365 Sales.

You'll also get a free workbook and checklists to help you better leverage LinkedIn.

PRODUCTS

Sessions

  • Dynamics 365 CE/CRM

Type: Breakout Session

Primary Product: Dynamics 365 CE/CRM

Primary Track: Sales

Track: Sales

Learning Objective 1: How to drive better selling outcomes leveraging Dynamics 365 Sales and Sales Navigator

Learning Objective 2: Brand-damaging mistakes that many people make on LinkedIn and how to avoid them

Learning Objective 3: A human-to-human approach to prospecting that starts conversations with prospects

Session Objective for Attendee: Optimizing


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