Wednesday, October 16 • 1:30 PM - 2:30 PM CT
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Location: 214C
Title: Dynamics 365 Customer Insights Data: Create a Definitive 360-Degree Customer Profile
Session Description:
Are you ready to create a single customer profile record that unifies data from across all of your platforms, matches and deduplicates, enriches with external data, and adds predictive modeling scores to identify the next service to provide? Dynamics 365 Customer Insights Data is perhaps the worlds most advanced customer data platform (CDP). And when combined with the other Microsoft application suite (Dynamics 365, Azure, Power BI and Microsoft 365) it can deliver an unprecedented 360-degree view of every customer across every platform in your organization. In this session you'll learn all about the transformative power Microsoft's CDP platform: Learn how to create longer-lasting more mutually beneficial customer relationships faster than you can say, "Dynamics 365 Customer Insights - Data!."
Type: Breakout Session
Ability Level: 301 - Advanced
Primary Product: Dynamics 365 CE/CRM
Primary Track: Marketing
Track: Data,Integration,Marketing
Learning Objective 1: D365 Customer Insights Data Demystified: A simple walkthrough that anyone can understand
Learning Objective 2: Craft and Enhance Customer Profiles: Unify data from every source
Learning Objective 3: Integration Magic: Push profiles to every touch-point -to deliver real-time profile data
Session Objective for Attendee: Considering,Optimizing
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